VC leads with calm confidence, sharp instincts, and a colour-coded spreadsheet. With over a decade of experience in strategic marketing and project leadership, they joined IBD in 2022 and quickly became the operational force behind big ideas, complex teams, and the kind of organized chaos they secretly love. Equal parts problem-solver, dog lover, and professional wrangler, VC knows how to spot opportunities, keep momentum moving, and make meaningful work happen. Off the clock, VC is all about making meaningful things happen and bringing both heart and hustle as a core volunteer for Save Our Scruff, helping rescue pups find their forever homes.

Land Acknowledgement

We would like to honour the land that we are on, which has been the site of human activity since time immemorial. Innovate By Day’s head office is located on the traditional territories of the Huron-Wendat, Anishinabeg, the Chippewa, the Haudenosaunee Confederacy and most recently, The Mississaugas of the Credit River First Nations. Ontario is covered by 46 treaties and other agreements and is home to many Indigenous Nations from across Turtle Island, including the Inuit and the Metis. These treaties and other agreements, including the One Dish with One Spoon Wampum Belt Covenant, are agreements to peaceably share and care for the land and its resources. Other Indigenous Nations, Europeans, and newcomers were invited into this covenant in the spirit of respect, peace, and friendship. We are all Treaty people. Many of us have come here as settlers, immigrants, newcomers in this generation or generations past. We are mindful of broken covenants and we strive to make this right, with the land and with each other.

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